It's suspiciously quiet on LinkedIn about Amazon Prime Day so far... so here's s

By Brooksapowell · October 9, 2026 · Curated by George's Blog

It's suspiciously quiet on LinkedIn about Amazon Prime Day so far... so here's something! We broke our biggest single Amazon day record w/ $280,811.03 yesterday!! At the peaks, we were humming at $19k & 500 orders PER HOUR. 📈🤯

And this doesn't do it justice because we're not just doing a Prime Day sale. We're doing a Prime Time sale, which means we're running a sale on our website and TikTok as well—which splits up some of that eComm demand! So those numbers make it all even bigger if we were to include all channels.

I'm super proud of the Cheers team and all the demand we've built so far this year and the preparation and execution of this event! Each day I purposefully get further and further away from the biz, and yet we keep having more and more success! Besides filming a few of my founder ads... Cheers' leaders and team did all this.

It has been a cool/fun/weird/exciting/new transition going from founder to CEO. It's a new thing for me... and I'm doing my best to learn as I go with mentors/coaches/peers. And not stub my toe too hard. 😂

I primarily stay connected through leadership team meetings and 1:1s with the leaders now. And sometimes listening in on some department meetings or being called in for a perspective on something. Or if I ever want to really dive into something.

I'm so blessed by our leaders and the team and the great company we're building. And we have some really great plans for this Q4 and 2027. Further team build out, another big year of marketing growth, doubling down on liver health, new retail launches, etc.

With a good Q4, we should hit our 3rd straight year of 75% YoY growth!! And so we're working hard to make that happen and put plans together to keep the party rolling in 2027.

This Prime Day event is the first fruits of Q4 and all of the holiday demand that we expect to see. Big things are coming for Cheers!! Congrats Team Cheers!! 🥂🍾🎅

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