For years, we've said our job is to take friction out of commerce and get more d
By Andrewschydlowsky · October 7, 2026 · Curated by George's Blog
For years, we've said our job is to take friction out of commerce and get more dollars into the right pockets. Here's our next step toward that: TrackStreet has acquired Candid Wholesale.
Wholesale buyers want to order on their own, the way they buy everything else. But wholesale doesn't work like consumer shopping, and most eCommerce tools weren't built for it. B2B commerce is wide open.
Avery Bloom and Dave Lowensohn spent years getting the details of wholesale right. That gives us a running start.
This isn't a shift for TrackStreet. It's an evolution. Brand protection stays at our core, and over time, we want to help brands grow through the partners they've authorized, not just protect their channels.
One step, with more to come.
You can read the full announcement in the Featured section of my profile.