Hispanic Heritage Month may be a moment on the calendar, but building cultural r
By Collagegroup · October 2, 2026 · Curated by George's Blog
Hispanic Heritage Month may be a moment on the calendar, but building cultural resonance is a year-round opportunity.
Earlier this week, Victor Paredes and Elizandra Granillo-Espinoza joined the Insights Association to unpack what that looks like in practice, drawing from our latest Hispanic consumer research to explore how brands can better understand the identities, values, and experiences shaping Hispanic consumers today.
And the conversation resonated far and wide. We were thrilled to welcome attendees from coast to coast, and even as far as Medellín, Colombia.
Huge thanks to Eli and Vic for leading such an engaging conversation and bringing the research to life, and to everyone who joined us.
Catch a moment from the discussion below, and dig deeper into the research behind it in our blog: https://lnkd.in/gdWb6pbi
#HispanicHeritageMonth #ConsumerInsights #CulturalIntelligence