Well that was a lovely surprise: European Marketer of the Year. I’m proud of the

By Smorris75 · October 1, 2026 · Curated by George's Blog

Well that was a lovely surprise: European Marketer of the Year.

I’m proud of the recognition, but even prouder of the team behind it. Digital transformation is never the work of one person. It comes from talented people willing to rethink how they work, test new ideas and keep moving forward together.

That was also at the heart of today’s panel discussion in Amsterdam: technology can give us speed and scale, but it’s people who bring the judgement, creativity and perspective that make a brand distinctive.

Thank you The Millennium Alliance for the recognition, and the brilliant Adobe marketing team I’m lucky to work with every day.

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