#Ad Wow! I just got back from Amazon Accelerate and I've never been more excited
By Brandon Young · September 30, 2026 · Curated by George's Blog
#Ad Wow! I just got back from Amazon Accelerate and I've never been more excited to sell on Amazon.
Amazon invited me as a partner this year. I recorded in their studio and got a backstage look at what's coming.
The first thing that blew me away?
Time to Prime.
It shows you how long it takes a customer to get your product. And Amazon shared why that matters so much:
Merchant-fulfilled 5-day → 2-day Prime = ~50% higher conversion rate.
2-day Prime → same-day = another ~15%.
That's exactly what we see in our own business. More days of inventory in stock → Amazon spreads it across the country → faster delivery → higher conversion → more velocity.
Shipping speed isn't a logistics detail.
It's a conversion lever.
More takeaways coming this week 👀
Sell on Amazon Amazon Ads #amazonaccelerate #amazonads