CEO.
By Aaron Moore · September 25, 2026 · Curated by George's Blog
CEO.
Sunday, I study your competition.
Solo Amazon Operator.
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I'm still thinking about your account.
Just from a different angle.
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Sunday is recon.
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What are competitors doing better?
Where are they falling short?
What are customers buying that we aren't offering?
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I look at pricing, pack sizes, product combinations, images, and how they present the offer.
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Then I look at the buying decision.
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What feels familiar to the customer?
What makes the choice easier?
What question is nobody answering?
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I'm not looking for a listing to copy.
I'm looking for something worth testing in yours.
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A different image approach.
A clearer product comparison.
A 2-pack that fits how customers use it.
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Competitor sales get my attention.
They don't prove an idea will work for us.
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Some changes happen Sunday.
Others go into the week's execution plan.
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Either way, the research needs to lead somewhere.
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An observation becomes a test.
The results decide what stays.
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Solo Amazon Operator.