At 4pm, 80% of Americans still don't know what's for dinner. Could AI change tha

By Groceryshop · September 23, 2026 · Curated by George's Blog

At 4pm, 80% of Americans still don't know what's for dinner. Could AI change that?

Instacart CEO Chris Rogers kicked off the Groceryshop mainstage with a look at how AI and customer data could make grocery shopping faster, more affordable, and more personalized.

Affordability and convenience remain the biggest drivers of online grocery adoption. With millions of Americans making last-minute dinner decisions, understanding shopping habits, budgets, and individual needs presents a massive opportunity for retailers.

As Chris put it: "I believe that grocery will be the most transformed retail category as a result of AI."

Stay tuned for more insights across the next three days.

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