I’m excited to share that I stepped into a new role as Head of eCommerce at Matt

By youfoundjeff · September 19, 2026 · Curated by George's Blog

I’m excited to share that I stepped into a new role as Head of eCommerce at Mattel! Well, in March of this year.

This post was originally supposed to happen around my 100-day mark… apparently I’ve been a little too busy doing the actual job to post about it. 😄

It’s been an incredible first chapter — working alongside talented teams to shape how we bring Mattel’s iconic brands and products to fans and collectors through eCommerce.

I’m especially excited about what’s ahead: creating better digital experiences, strengthening the connection between our brands and their fans, and continuing to evolve ecommerce into an even bigger growth engine for Mattel.

I'm grateful for everyone who has been part of the journey so far — especially Mina Zandbar who helped bring me over from Beauty to Barbie, and looking forward to what we build next.

#Mattel #Ecommerce #DTC #DigitalCommerce #MattelCreations

View the original post on LinkedIn