The more that audiences use AI platforms as a way to seek information, the more
By davidbrowncontent · September 18, 2026 · Curated by George's Blog
The more that audiences use AI platforms as a way to seek information, the more brands have rushed to answer one question: Are we showing up in AI answers? But there’s a problem: The industry has skipped a step. Marketing budgets are moving toward GEO and AEO before anyone has defined what success actually looks like.
At Knotch, we like to propose you reframe AI visibility as your leading indicator for downstream potential, rather than consider it a brand result in itself.
Whole story here: https://lnkd.in/eS7v22Eq