“You teach like an operator.”
By John Aspinall ✱ · September 3, 2026 · Curated by George's Blog
“You teach like an operator.”
“Not like a coach.”
That's what Grok Bot told me after reviewing 20 coaching 1:1 calls over a week.
The pattern was the same on almost every call.
They show up with a wound.
Images that hallucinate.
A hero at 0.57% CTR.
A listing down 30%.
I name one move they can steal.
⤷ Then I run it on their live ASIN until a before and after is sitting on the screen.
That is the part people book.
Then I keep talking.
Second SKU.
Extra stack.
A zip I'll email tonight.
A coach would have stopped at the principle & sent you off to practice.
I stay in the chair.
You do not get a framework.
You get someone who will not leave your actual work undemoed.
In the last 6 months of running AI cohorts, I have helped 113 brand operators streamline their AI workflows & operations.
This is fun.