Heads up for every brand with an Amazon storefront. Is anyone else seeing this f
By Daniela Anavitarte Bolzmann ⚡ · August 12, 2026 · Curated by George's Blog
Heads up for every brand with an Amazon storefront. Is anyone else seeing this feature?
Amazon is testing a report called "Sectional Performance", and I want to find out how far it's rolled out.
We noticed it a couple months ago but so far we're only seeing it on a handful of the accounts we have access to.
What it does: it overlays renders, views, clicks and click-through rate onto every individual module of your storefront page.
Why this is a big deal: storefronts can't run in Manage Your Experiments. You can already prove an overhaul worked by pulling sessions, average cart value and spend per visitor before and after, and we do that for clients.
What you couldn't do is tell which sections are working and where. This is the first thing that shows you that.
Shout out to Dustin Kessler and my team for pointing this one out to me.
Check your Stores tab and tell me if you have it. Do you see this in your account?