MIND BLOWN: I feel like PickFu gave me wings...I asked our database what we lear
By Daniela Anavitarte Bolzmann ⚡ · August 8, 2026 · Curated by George's Blog
MIND BLOWN: I feel like PickFu gave me wings...I asked our database what we learned in the last 30 days. It answered in about four seconds.
If this is what I see with just 22 polls, imagine what we see when we query our full database of 1,000 polls.
For eight years we ran split tests with PickFu and the results piled up.
Over 1,000 consumer polls, 38,000+ shopper responses from real human Amazon prime shoppers.
And for most of that time, we could never check the data in aggregate to extract trends.
Now I can ask a question in plain language and get this back.
This is an actual query result.
Three patterns pulled from 22 decisive polls in 30 days, each one tied to the specific tests behind it, including the places where it tells me the data does NOT support a conclusion yet.
Our team can now use this to guide clients with directional data rather than pure opinion.
Now a client can ask a question that we don't know, and rather than saying let's test it, we can check if we have tested it and what our data tells us so far.
And every time we run a new test this database just gets smarter. We're building this into every internal tool we make with Claude.
AI didn't create this data. Eight years of testing did.
AI made this data into our new superpower.
I think a lot of people are mixing this up right now.
If you run creative for a brand: is your team's next recommendation built on data or on opinion?