Stop paying to recolor the same image 7 times.

By John Aspinall ✱ · August 8, 2026 · Curated by George's Blog

Stop paying to recolor the same image 7 times.

It is stupid & a waste of money.

I just rolled image systems across related footwear SKUs & multi-colorway soft goods the same week.

Same claims discipline.

Same brand language.

Same hierarchy.

⤷ Different inputs.

Where do creative budgets actually leak?

They nail blue. Then pay full freight for orange, green, black, cognac, and whatever season is next.

That's not craft. That's refusal to productize a system.

My sequence:

⓵ Designer (or one ruthless human pass) builds the gold standard.

⓶ AI scales variants across flavors, sizes, colorways, sibling ASINs.

⓷ Human polishes the winner after the test says what's converting.

A serious AI sub is roughly a hundred bucks a month. (OpenAI Codex or Grok Build 4.5)

You will never get a designer to redo every colorway of every SKU for that.

This is not "AI replaces designers." This is "stop paying a human hourly rate for work that is actually a system problem."

If you don't have one gold standard yet, stop scaling garbage.

If you do, stop pretending every sibling SKU is a bespoke art commission.

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