The first question I ask every new vendor client is always the same.
By Ant Finch · July 2, 2026 · Curated by George's Blog
The first question I ask every new vendor client is always the same.
What's your net margin by ASIN..after everything Amazon takes?
In 16 years I've had three people answer it immediately and correctly.
Three.
Everyone else either gives me a blended number, a gross margin figure, or looks at the person next to them.
That's not a criticism but Vendor Central wasn't built to show you that number clearly, and most teams are managing too much to build it from scratch.
But that number is the foundation of everything you do on Amazon.
Which products are actually profitable.
Which ones are breakeven.
Which ones are bleeding margin.
Which terms are working against you.
Where is ad spend making margin worse.
You can't fix what you can't see, and you can't see it until someone builds the real picture. That's always where the 90 days starts.
When did someone last calculate your true net margin position on Amazon by ASIN, after everything?
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🚀 I help Amazon vendors increase their margins by 5-20% in 90 days.