If I joined your Amazon team tomorrow, I’d ask these 5 questions.

By Ant Finch · June 25, 2026 · Curated by George's Blog

If I joined your Amazon team tomorrow, I’d ask these 5 questions.

1. What decision did we delay last month and why?

2. What metric do we track that doesn’t change behaviour?

3. Where do costs rise without ownership?

4. What assumptions haven’t been challenged?

5. Who owns commercial outcomes..not just reporting?

Most issues aren’t driven by lack of capability

They’re driven by lack of ownership & clarity

Having read that which question makes you feel uncomfortable?

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🚀 I help Amazon vendors increase their margins by 5-20% in 90 days.

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