Statements Amazon vendors say that should set off alarm bells. We just need to d
By Ant Finch · June 11, 2026 · Curated by George's Blog
Statements Amazon vendors say that should set off alarm bells.
We just need to drive more volume.
Volume fixes a lot of things but margin isn't usually one of them.
If the unit economics don't work at current volume, more volume just loses money faster. What's the margin on the units you're already selling?
Let's run a promo to boost velocity.
Whose velocity?
A Lightning Deal that drives sell out on a CRAP risk ASIN at a discounted price, funded by CoOp, optimised by an Ad campaign...isn't a growth lever.
It's a margin killer.
Amazon said our terms are standard.
Standard for who?
Every vendor I've worked with has been told their terms are standard.
Standard is what Amazon needs you to believe so you stop asking questions.
Which of these have you heard recently?
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in 90 days.