So much for lower prices. April CPI just came in at 3.8% year over year. Gasolin

By Brandon Fishman · May 13, 2026 · Curated by George's Blog

So much for lower prices.

April CPI just came in at 3.8% year over year. Gasoline up 28%. Airline fares up 21%. Fruits and vegetables up 6%.

This is the highest inflation reading in years.

Everything on Amazon is more expensive. Everything off Amazon is more expensive. And your customer has less money than they did last year.

I'm seeing value products winning. Premium products not so much.

If your product sits at a premium price point right now, the entire macro environment is working against you.

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