What would change in your Amazon business if you knew which 20% of your catalogu
By Ant Finch · April 1, 2026 · Curated by George's Blog
What would change in your Amazon business if you knew which 20% of your catalogue was driving 80% of your profit?
Not sales.
Profit.
After including ads, returns, storage fees, terms, chargebacks and fulfilment costs..
Most brands I speak to have a gut feeling on their best skus.
Very few can back it up with data.
The ones who can..well they make better decisions, faster..
They don't hesitate to kill irrelevant sku's
They focus on what adds value to the top and bottom line
They stop investing in areas that do not add value.
Have you ever done sku level profitability exercise on Amazon?
What did it show you?
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🚀 I help Amazon vendors increase their margins by 5-20% in 90 days