One booth, five agencies competing. Here's what made the difference. Trade show
By Adam Weiler · March 4, 2026 · Curated by George's Blog
One booth, five agencies competing. Here's what made the difference.
Trade show last week...
Prospect tells me: "I'm throwing everyone out the window. I'm only talking to you."
Five agencies pitched him.
We won.
Here's why:
I didn't pitch. I diagnosed.
While other agencies showed slick decks and big promises...
I asked about his current ACOS.
His inventory velocity.
His listing conversion rates.
Then I was brutally honest:
"Your potential is here. Your current performance is here. Here's exactly what we'd do to bridge that gap."
No fluff. No hiding our pricing.
Just transparency about what it takes to win on Amazon.
He said: "You're going straight for the meeting, huh?"