I'm so glad we got so many Amazon brand owners and sellers together for our NYC

By Chris McCabe · February 18, 2026 · Curated by George's Blog

I'm so glad we got so many Amazon brand owners and sellers together for our NYC meetup last Thursday night, and special thanks to each of our speakers for making it so valuable!

Bopyo Park's live demo of AI use in product search captivated the audience, especially when we saw what instant AI image creation looked like for a lip balm brand.

Liz Herrera discouraged the crowd from livestreaming on Tiktok aimlessly or without a strategy attached to it (unless you're already super famous, which maybe some of you are).

Andrew Smith of Swapt nailed down the best ways to encourage customer loyalty without breaking Amazon rules around review manipulation/ solicitation.

Chris Berry introduced Amazon's efforts to support brands during onboarding. His teams help sellers launch new brands that with new seller accounts. We received great feedback from attendees re: his talk!

Leah McHugh quizzed our audience of brands about policy-compliant listing creation -- even offering a prize consult to the seller who answered correctly the most often, congrats to Charles Chakkalo for getting almost everything right!

Thank you to LiveShop Studio™/Sheena Mirchandani for hosting us! We'll be doing another one soon, most likely in Mid-April. Details to follow!

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