This client was about to drop us after 2-months.
By George Barnett Reid 👀 · June 24, 2023 · Curated by George's Blog
This client was about to drop us after 2-months.
We then took sales from $394k to $633k by month 4.
Adding $89k to PPC revenue.
Average revenue (5 month ex. December peak) increased 50% ($478k vs $316k)
All this, while maintaining profitability. TACOS remained at 7% in the last two months. ACOS has decreased month-over-month. A slight increase in ACOS in the first 2 months was caused by the increase in Ad spend, which ultimately helped overall traffic and sales.
How did we achieve this?
Himanshu Verma broke down mid-level strategy on what we did in our first 4-months to get to this point. And keep the client.
All in our weekly advertising email.
https://lnkd.in/eUHMQg3m
#itsalwaysdayone #amazonadvertising