This brand spent £500 to develop the exact same bundle builder that cost another

By George Barnett Reid 👀 · November 29, 2022 · Curated by George's Blog

This brand spent £500 to develop the exact same bundle builder that cost another brand £5000. How? ➡️

Recently I tried to hire a developer for my Amazon Creatives project that I tinker with.

Proposals were all over the shop.

Some saying it'd take 10 hours, some saying 100. Literally.

I'm not saying I'm savvy but I like to learn a little about a lot. Before I then look to outsource it.

I had a good idea this might take between 5 and 10 hours.

The same applies for the bundle builder project.

Brand A spent £5k because they got a UK agency who legged them over a little bit. All employees were also in the UK.

I've got no problems with this.

I just feel if you can get incredible talent at 10% the cost, why wouldn't you? Especially when the quality is literally the same in many situations.

Since implementing the bundle builder and setting it up for BFCM, they saw a 51% increase in sales, and 841% increase in profit.

Is it time you start being savvier with what agency you hire?

#itsalwaysdayone

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