Since starting my business I’ve never had a financial based goal.

By George Barnett Reid 👀 · April 5, 2022 · Curated by George's Blog

Since starting my business I’ve never had a financial based goal.

Literally zero KPIs.

I’d say I’m happier because of it.

A lot of agencies in the Amazon space will have some sort of MRR target. Or headcount target.

I shit you not, I don’t care.

My goals are time based. As in my time.

We hit client targets (most of the time - realistic) and the team are happy. So that’s a win.

But I’m just not obsessed with growth, like so many other people.

Pinning their happiness on a stupid fucking target.

#itsalwaysdayone

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