Amazon conversion rate went from 15.6% β‘οΈ 24% in 1 month.
By George Barnett Reid π Β· September 6, 2021 Β· Curated by George's Blog
Amazon conversion rate went from 15.6% β‘οΈ 24% in 1 month.
Here's how π
- We deleted their old A+ content folder
- We rebuilt from scratch
- We focused on creating a landing page style
- We ensured it invoked an emotion
- We put all modules through the brand filter
- We made banner 1 a pattern interrupt
- We cross-sold (so store sales are likely up as well. NB: must check)
- We focused on benefits, not features
- We made it mobile ready
- We used no text-based modules
- We ensured everything was high-resolution and 150dpi
It cost Β£360.
They made that back in 1-month.
Invest in your content.
#itsalwaysdayone