Cody worked with everyone from LeBron to Mummy bloggers as his entrance to the i

By George Barnett Reid 👀 · June 23, 2021 · Curated by George's Blog

Cody worked with everyone from LeBron to Mummy bloggers as his entrance to the influencer world.

As I continuously bang on about the importance of content and marketing, it felt natural to shine some light on a lesser talked about topic on Amazon - influencers.

In this episode we discuss:

➡️ How can brands identify the right influencers

➡️ The importance of building a foundation with your influencers and not being purely transactional

➡️ Identifying the easiest route to reach influencers online

➡️ Free tools for finding influencers

➡️ Things to think about when setting up contracts with an influencer, what you should pay, and how you should manage their deliverables

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