Pringles did a great job with their defensive advertising strategy around the Su
By George Barnett Reid 👀 · February 8, 2021 · Curated by George's Blog
Pringles did a great job with their defensive advertising strategy around the Superbowl.
But how do they stack up against Doritos and Lay's when it comes to A+ content?
I quickly compared the 3 in this video.
Interestingly. Both Lay's and Doritos have forked out the big bucks for A++ or A+ Premium.
But I think they've done a pretty bang average job with it, particularly Lay's. There's working from home now and then there is working from home before Covid. You know, when it basically meant a half-day where you'd get your washing done.
The person in charge of this bit of real estate was clearly in the latter because it's disgracefully lazy work.
Dorito's probably won it for me, only because they've ticked boxes. Not because of their content, which is a bit meh.
What do you think?
#itsalwaysdayone