Build an audience, a community, a shared value
By George Barnett Reid 👀 · January 12, 2021 · Curated by George's Blog
Build an audience, a community, a shared value
Then launch a product
I loved this old episode on the How I Built This with Glossier, Inc. founder Emily Weiss
52 mins (listened to in 1.25x, obviously) and packed with a strong message around validation, which I buy into immensely
I ultimately feel that going forwards you must pay attention to the power of building a strong community
It’s an asset
Facebook likes aren’t assets, really
A group is!
I’ve got a Facebook group (Amazon Creatives) and an ok post gets viewed by 20%, but a good post gets 50-80%
Stop fannying around putting tonnes of energy into social likes
Build a community
And go listen to this podcast
#itsalwaysdayone #podcast #GuyRaz #howibuiltthis #amazon #buildthemoat #Glossier
https://lnkd.in/gsYFx7t