This could not look any cleaner.
By George Barnett Reid 👀 · December 7, 2020 · Curated by George's Blog
This could not look any cleaner.
I was in the market for one of these bad boys recently
And as you can imagine, on Amazon, it's a pretty grim category to explore
There are tonnes of non-brand brands
With billions of 5* reviews
And it's just a complete ball ache trying to make the decision.
To make it even worse
The Amazon Australia browsing experience is a bit like watching fail videos in the gym
It's grim, but you've got nothing better to do.
Thankfully I persevered because I finally discovered this gem of a listing
Where the images alone filled me with more confidence than any of the other reviews I'd read.
This was because:
1) The renders are superb
2) The brand means something to me
The first you can achieve quite quickly, you just need to have a high bar and work with quality individuals. Don't skimp here as the customer will notice.
The second takes time, with marginal gains compounding to build a beautiful brand moat.
I'll talk more about the brand moat in this weeks email (link below)
For now, enjoy the excellent example of great content.
#itsalwaysdayone #amazon #buildthemoat #amazonadvertising