I've been using a product insert from Away as a bookmark recently, purely becaus
By George Barnett Reid 👀 · October 6, 2020 · Curated by George's Blog
I've been using a product insert from Away as a bookmark recently, purely because I needed one and I liked the look of it. Therefore, every time I pick-up my book I am reminded of #Away.
There are tremendous gaps in many websites in terms of creating effective feedback loops from customers.
Whilst more challenging on Amazon there are also vast gaps for brands operating on the Amazon marketplace.
I'm still seeing time and time again, the minimal effort being put into creating a product insert.
Minimal effort almost always means minimal rewards.
Full podcast link in comments
#podcast #itsalwaysdayone #buildthemoat #amazonadvertising