Amazon Advertising drives organic sales as well as paid.
By George Barnett Reid 👀 · August 31, 2020 · Curated by George's Blog
Amazon Advertising drives organic sales as well as paid.
Particularly during peak periods like Prime Day. I read recently...
That non-promoted products can achieve a 4x increase in sales in the CPG category
If other products in the range were promoted.
But, this all comes down to those that put the groundwork in before big shopping events
To ensure they are primed to convert the high volume of traffic hitting their pages.
One thing you must consider is reducing barriers to buying.
✅Is there a question you haven't answered?
✅Have you assessed reviews for common issues?
✅Have you split tested images on PickFu?
✅Do browsers know what your product is, at a glance?
These are some of activities you need to be doing now in order to be Prime Day ready.
See the first comment.
#primeday #itsalwaysdayone #amazonadvertising