Too many brands on Amazon now work up to a product launch, create their listings
By George Barnett Reid 👀 · October 1, 2019 · Curated by George's Blog
Too many brands on Amazon now work up to a product launch, create their listings content, then start driving traffic.
They rarely go back and tweak the content.
Imagine doing that with your Facebook ad copy? We’re tweaking ours continuously to try and get that perfect wording, factoring in ad fatigue and how tired the audience is of seeing the same old sh*t etc.
If you want to keep your product flywheel continuously ramping up, rather than grinding down, then you’ve got to continuously be utilising all resources at your disposal to tweak tweak tweak.
What do you think?
#amazon #TweakTweakTweakTweakTweak