Amazon EU is poised to be the next US, but, given the language factor the barri
By George Barnett Reid ๐ ยท November 12, 2018 ยท Curated by George's Blog
Amazon EU is poised to be the next US, but, given the language factor the barriers to entry are far greater. Couple this with the importance of building a brand on Amazon now creates a huge task for any company to effectively capitalise in the region.
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