#AmazonBlueprint
By George Barnett Reid 👀 · September 24, 2018 · Curated by George's Blog
#AmazonBlueprint
Vendors looking to better understand customer buying decisions on Amazon could benefit from customised surveys and therefore insights.
Notice under 'Actionable Insights', "100% of brands that have used Blueprint to date stated they actioned the insights received to improve their detail page content".
Your detail page content capabilities as a Vendor or Seller continue to develop, yet only a fraction of brands globally are reacting and capitalising. Look over your listings now and ask if you're ticking all the boxes, whether that's related video shorts and A+/EBC, high resolution images that go above and beyond the recommend 1000x1000, or simply drilling down into your written content.
It doesn't matter if you can't do everything right now, but if you're not doing something, you're not growing.
Take a look at the morgue of other companies that didn't do anything for too long.
#AvoidTheMorgue