(2) Feed | LinkedIn
By George Nott · June 11, 2025 · Curated by George's Blog
Nestlé has launched an AI-powered in-house service to “create high-quality product content at scale” for online sales channels and social media marketing.
The fmcg giant has created “exact 3D virtual replicas of physical products” – called digital twins – which can be quickly adjusted or localised digitally, for use in different markets, sales channels or seasonal campaigns.
“This means that new creative content can be generated using AI, without having to constantly reshoot from scratch,” the company explained.
🔗 READ MORE: https://lnkd.in/gpX9Eva7