Optimizing for TACoS?
If not, you’re missing out on profits!
At Junglr, we know that TACoS is an essential KPI.
It's important to have both product and account level TACoS goals.
Check your performance daily.
If TACoS is above target, strategically cut spend.
If TACoS is below target push for further growth.
> Increase budgets on successful campaigns
> Expand your keyword targeting
> Raise bids on keywords driving market share
When TACoS is on target, stick with your current strategy.
Struggling to control TACoS? Let's chat!