WARNING!!!!

If you manually launch a Sponsored Product campaign these rules are auto applied 👇

Huge shoutout to my team for spotting this!

While setting up campaigns...

We noticed a brand-new beta feature: 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗲𝗱 𝗕𝗶𝗱 𝗥𝘂𝗹𝗲𝘀!

✅ What is it?

A game-changer for bid management.
Set rules to automatically adjust bids during high-traffic days.

✅ Where is it?
Under Settings → Campaign Name, Portfolio, and Budget settings.

Not in all accounts (yet)👀

✅ How does it work?
By default, bids increase by 50% for the upcoming Spring Sale.

✅ Why it matters?

✓ No more manual bid changes
✓ Saves time, boosts efficiency
✓ Stays competitive when it counts

perfect for peak traffic days!


Useful, just make sure you use it when YOU want to.

Not by default! 😒


Anyone else seeing this? ⬇️