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Mar 17, 2025 12:00AM

Focus on conversion basics to overcome Amazon sales plateaus. Key areas include optimizing product detail pages, search, and storefronts. Proven strategies can significantly increase sales, as seen with a 2500% rise in 60 days for a CPG brand.

Daniela Anavitarte Bolzmann | Link to post

🛑 STOP obsessing over your advertising.

When you hit a plateau on Amazon, get back to conversion basics…
Here's what actually moves the needle

Every top seller I work with focuses on 3 key areas:

1. Product Detail Page optimization
* Clear, benefit-focused titles
* Lifestyle imagery that shows the product in use
* A+ content that answers every objection
* Reviews prominently featured

2. Search optimization
* Targeted keyword research
* Strategic backend search terms
* Optimized bullet points & alt text
* Category-specific Rufus research

3. Strategic Storefronts
* Clearly thought out product placement
* Custom & dynamic imagery
* Simplified navigation
* Mobile optimized layout


I helped a CPG brand increase sales by 2500% in 60 days focusing just on these fundamentals.

The results we see daily?
• 82% of clients increase sales
• >50% see a minimum of 20% sales increase
• A+ content alone can increase sales up to 1000%

Want my complete Amazon product image SWIPE file?
Drop a “AMAZON” below and I'll share it. (Must add me as a connection so I candor you the link)

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