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Mar 24, 2025 12:00AM

Critical gap found in Amazon Ads accounts. Lack of basic optimization leads to missed conversion and revenue opportunities. Addressing these issues can significantly enhance performance. Detailed problems and solutions provided.

Prem Gupta | Link to post

Last week, we audited multiple Amazon Ads accounts and uncovered a critical gap.

Most accounts lack basic optimization, resulting in missed opportunities for improved conversion rates (CVR) and revenue growth.

By addressing these foundational issues, sellers can unlock significant potential.

Below is a detailed breakdown of the key problems we identified, along with actionable steps to resolve them.

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