Amazon’s new mobile Home Screen.

IMHO - this is a silent home run. Why?

They didn’t announce it.
They just dropped it.
It looks great.

The top nav bar color changes with the color of the module you swipe on.

Is it a monster change?
⤷ No.

But it’s making a better customer experience.

Remember color psychology?
→ Its a real thing.

What do you think of this change?