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Mar 31, 2025 12:00AM

Amazon's new competitor comparison tool changes product marketing. The feature shows market rankings and helps sellers optimize ad strategies and budget allocation for better campaign performance.

Elizabeth Greene | Link to post

Our team spotted something interesting while launching campaigns...

Amazon now provides insights on how your product stacks up against competitors in the same category.

Why does this matter?

🔥 It reveals where your product ranks in the market.
🔥 It helps fine-tune ad strategy for better performance.
🔥 It allows smarter bidding and budget decisions.

If you’ve spotted this too, how are you using it? Share your thoughts! 👇

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