The $500,000 warning that Amazon sends by mistake
Imagine waking up to a violation notice from Amazon that threatens your entire business.
That’s exactly what happened to a dietary supplement seller who reached out to us after Amazon flagged their product for non-compliance with FDA labeling requirements.
The claim?
⚠️ The botanical percentage content on the label was misrepresented or non-compliant.
The reality?
✅ The product was fully compliant, but Amazon’s automated system flagged it anyway.
And here’s the kicker: if the seller didn’t appeal in time, their listing would be suspended, putting more than $500,000 in annual revenue at risk.
The first appeal had to be a Picture-Perfect submission
The seller knew this wasn’t the time to improvise, so they came straight to us.
We went all in:
✔️ Prepared a rock-solid appeal
✔️ Submitted clear data, images, and documentation proving compliance
✔️ Got Amazon’s approval and confirmation that the violation would be removed
A win, right? Not quite.
When the appeal deadline arrived, Amazon restricted the listing anyway.
Why? Because Amazon forgot to tell Amazon.
Anyone who’s dealt with Amazon knows one hand doesn’t always talk to the other (even though they should)
So, the second we saw the restriction go live, we reopened the case immediately and did what Seller Support couldn’t:
📌 We escalated the issue directly to the team responsible for resolving Account Health violations.
📌 We provided proof that Amazon itself had approved the appeal.
📌 We pushed for an urgent review, bypassing the usual back-and-forth.
And just one hour later, the problem was solved.
No more restrictions. No more warnings. No more revenue at risk.
So, if you sell dietary supplements (or any product in a high-regulation category), here’s what you need to know:
📌 Account Health violations are automated. Amazon doesn’t always get it right.
📌 If your listing is flagged, the clock is ticking, so appeal fast, appeal correctly.
📌 Even if Amazon approves your appeal, follow up aggressively because they might not update their system.
Amazon’s systems don’t always communicate internally, and when that happens, sellers are the ones who pay the price.
Has this ever happened to you? Drop your horror stories in the comments.
