My main competitor in one of my Amazon categories is 95% sellers that sell direct to Amazon. Amazon cheats and breaks TOS on around 90% of listings.

It is nuts how Amazon abuses TF out of variations on almost every single listing.

Here are some random examples.

Amazon manipulates and abuses their own search algo while punishing sellers for the same actions.

These abuses take sales out of the pockets of SMBs.

If @ajassywould like, I can explain to him why this is against TOS.