Amazon Just Made a Big Change to Listings…
Using AI.
It pulls key features from your listing and overlays them on gallery images.
You might see things like:
➡ “Multi-function opener”
➡ “Six-in-one tool”
What This Means for You:
✔ Amazon decides what to highlight.
✔ Key features are more visible (good for conversions.)
✔ AI pulls from your listing copy (bad copy = bad highlights.)
What to Do Now:
🔹 Fix your bullets and descriptions. AI is pulling from them.
🔹 Use high-quality images. Make sure they showcase key features.
🔹 Check your listings. If AI picks the wrong highlight, adjust your copy.
Amazon is leaning harder into AI.
Seen this on your listings yet?
Drop a 🔥 if you like it, or a 🤦♂️ if you don’t.👇