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Mar 03, 2025 12:00AM

Amazon now uses AI to highlight key features on product images. Ensure your listings have strong copy and quality images to optimize these AI-generated highlights. Adjust your descriptions if the AI selects incorrect features.

Elizabeth Greene | Link to post

Amazon Just Made a Big Change to Listings…

Using AI.

It pulls key features from your listing and overlays them on gallery images.

You might see things like:
➡ “Multi-function opener”
➡ “Six-in-one tool”

What This Means for You:

✔ Amazon decides what to highlight.
✔ Key features are more visible (good for conversions.)
✔ AI pulls from your listing copy (bad copy = bad highlights.)

What to Do Now:

🔹 Fix your bullets and descriptions. AI is pulling from them.
🔹 Use high-quality images. Make sure they showcase key features.
🔹 Check your listings. If AI picks the wrong highlight, adjust your copy.

Amazon is leaning harder into AI.

Seen this on your listings yet?

Drop a 🔥 if you like it, or a 🤦‍♂️ if you don’t.👇

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