Amazon Marketing Cloud (AMC) will soon be available for advertisers who use Sponsored Ads only. More details are to be shared at UnBoxed in Austin next month. This was announced yesterday at Amazon Accelerate.

As of today, AMC is only available to advertisers that spend on DSP.

What do you do from now until the official launch in October? It is an excellent time to start if you have not delved into AMC yet 😀.

Here are two resources/suggestions:

👉 The AMC certification course on the Amazon learning console is fantastic. I would highly encourage going through it. (Link in my comment below)

👉 I am hosting a webinar on October 8th to dive into AMC. My agenda will include available datasets, use cases, do's and don'ts and Q&A. The registration link is in my comment below.

I will see you soon.

Jessie L. Jenna Aby Lena Scott Avi Jeffrey Cohen Super excited about whats ahead. Appreciate the support 🙏.

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