Sep 24, 2023 12:00AM
Amazon introduces Reorder Coupons. Designed to re-engage past buyers. Sellers gain visibility, but must be aware of costs and potential coupon stacking. A notable step to boost loyalty and sales. Thanks, Yogesh.
Yogesh Kumar
🌟 Exciting News: Amazon Introduced Reorder Coupons!🌟
A powerful tool designed to help you enhance customer retention and boost sales. Here's what you need to know:
🛍️ What Are Reorder Coupons?
Reorder Coupons enable you to provide enticing discounts to customers who have previously purchased your products but haven't placed another order within an expected timeframe. It's a fantastic way to re-engage with your existing customer base and encourage repeat purchases.
💰 Costs and Fees
It's essential to understand the financial aspects of using Reorder Coupons. The costs associated with Reorder Coupons include:
The coupon's face value (the discount you provide)
Clip fees ($0.17 per customer who clips the coupon)
Redemption fees ($0.08 per coupon redemption)
📈 Why Consider Reorder Coupons?
Better visibility: The coupon badge can help drive traffic, sales, and buyer reviews. Reorder coupons are also promoted on the coupons home page, Buy Again pages, category pages, and special events pages.
Targeted audience: Coupons are targeted only to buyers who haven’t reordered an item within the expected time frame.
Discount options: Coupons can be created for either dollars off or percentage off.
Flexible start time and duration: You can schedule a start time, and the campaign can be active for up to one year.
🚀 Don't miss out on this opportunity to supercharge your customer retention efforts and drive sales growth with Reorder Coupons. Start creating your coupons today and watch your business flourish!
🌟 IMPORTANT: Coupon Stacking Standard coupons will stack with Reorder Coupons if they are available for the same product. Customers will be able to redeem both of these coupons at checkout (for example, a standard coupon offering 50% off and a Reorder Coupon offering 50% off will stack to give 100% off the product). Please consider the total discount offered by both coupon types when creating or editing your coupons.
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