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Jun 30, 2025 12:00AM

Amazon adds "Final Sale" tag on select discounted items with no returns allowed. This new policy currently appears only on Amazon-owned products and may impact click-through and conversion rates.

Isaac Gross | Link to post

Amazon introduces "Final Sale- No Returns" on certain products!

In Amazon's own words
"Discounted items that are marked as "Final Sale"

As you can see here, they have a tag "Final Sale" in the SERP.

So far I have only seen it on 1P products.

I believe this is a CTR and CVR killer on a product.

Have you seen this yet?

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