The hidden Amazon listing trick that rescued 40k+ reviews from disappearing

Ever had a high-performing product suddenly vanish from its parent listing?

It happened to our client right before Black Friday.

Their best-seller (40k+ reviews) disappeared, potentially losing add-on sales.

Here's how we fixed it:

1️⃣ Identified the issue: Product type mismatch caused separation
2️⃣ Collaborated with Amazon rep to change item-type-keyword
3️⃣ Broke up the parent listing
4️⃣ Created a new parent ASIN
5️⃣ Successfully reparented the listing

Key takeaway: Sometimes, you need to "clear the cache" of old parent ASINs.

This approach can overcome stubborn parenting issues that resist conventional fixes.

Result? Our client's Black Friday promotion went ahead as planned.

Potential disaster averted.

With 40,000+ unique products managed, we've seen it all.

But Amazon's constantly evolving.

That's why staying on top of these technical nuances is crucial for maintaining your listings' health and maximizing sales.

Need help optimizing your Amazon listings?