November 03,2020

The strategy of building a bottom-up marketing funnel and when to start influencers marketing

Charles Instone

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Full Episode

Transcript

I'm a big believer in if we use the final. An analogy is building bottom up. So really making sure that you don't have a leaky bucket. Basically, you know, your retention game is on point. You've got amazing email flows going out to your customers when they do purchase or when they sign up, How you convert sign ups, toe actually, touch is all that sort stuff. So when someone lands on your website or, you know, see your product, they buy it on. Ben, you have a really great, like, warm audience flows on your social ads and stuff like that. And then you put the influences in

Thanks,
George