January 04,2021

Small launches or going big from the very first day

Melissa Burdic‪k‬

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Full Episode

Transcript

I think that it's it's a lot easier when you launch a small selection and build from there, You know it just in terms of the costs. T be able to do that. That's that's typically what you see. You know, people launch a small portfolio, and then they go from there, um, versus launching tons and tons and seeing what works and throw things because you're limited. Resource is in time, you know, in terms of what you can do so on. I think that especially what we've seen in the U. S. There's a little bit more ski rationalization thes days along the challenges that we've had versus kind of going bigger right now. You know, it'll all change when when things go back to normal.George Reid: yeah, no good point. I think I agree with you. My opinion is start small. Make those mistakes identify those hurdles that you're likely going to face in the 1st 246 weeks. I'm not spread yourself too thin with things like appetizing as well.

Thanks,
George