June 22,2021

Managing Influencers to begin marketing of your product

Cody Wittick

Related Podcasts

• Managing the content assets and usage rights
• What type of Influencer content works well in Facebook
• Influencer marketing is a relationship focused channel

Full Episode

Transcript

Yeah, I mean I guess I go back to the same relationship building network of how do you build that relationship? And they're gonna provide you feedback just as much. So like you progress from that first to second to third to fourth date. Um And what that looks like maybe could be you send them, if you have other products cues, you send them additional product. Um You know the brand owners sidebar the brand owners right now that have high quality products are probably thinking like there's no way I can send multiple. Um But that's kind of a separate topic that the principle still remains is build the relationship through providing the product for free If you can. You know, we're not talking about people that own sonic companies that have a $3,000 dog, we're talking the majority of people that have decent, you know, margins. Um, but what I would say is that just let the product speak for itself and then what you can do as far as, and there is no magic number to answer. Kind of that question as far as like the number of influencers that you get to. Um, but then you can start, you know, as they provided. They've reached back out to you and saying, Hey, I really love this product. How can I get more? Hey, like do you guys have a discount code? I can share with my audience? Like all that is, is data for you to understand, Okay, This person really digs me. Um, they put out fire content. Let's give them on a monthly UGC contract. Like those are some of those things that you can start progressing with. Um, if affiliate networks interesting, like here's my affiliate, like let's get them signed up. All that stuff

Thanks,
George